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  • ABOUT
  • SPEAKERS
  • TRACKS
  • AGENDA
  • ROAD TO PDC’21
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  • ABOUT
  • SPEAKERS
  • TRACKS
  • AGENDA
  • ROAD TO PDC’21
Building Outcome-oriented Products
APRIL 7-8, 2021 | VIRTUAL
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Product practitioners
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Minutes of practical content
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Renowned product expert speakers
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Product-focused tracks

OUR GOAL

New products pop up every so often but breakthrough ones that positively impact people’s lives are rare.

Building an impactful product is not just about being bigger and better on the surface. It’s also about building something that can delight customers, double your business growth, and achieve whatever outcome you’re dreaming of.

Tech in Asia’s signature Product Development Conference 2021 will bring together the brightest minds behind successful companies and teach you how to do exactly that.

ABOUT THIS EVENT

On April 7 and 8, join over 3,000 product professionals at Tech in Asia’s signature Product Development Conference to get a holistic and in-depth view on how to build outcome-oriented products.

Learn from 20+ leading experts in the product development industry to discover trade secrets in product strategy, engineering, growth, analytics, and operations.

With over 10 hours of value-packed keynote speeches, panel discussions, and live Q&A sessions, the conference will equip you with the tools you need to supercharge your business.

Network with industry leaders and thousands of like-minded product professionals – all from the comfort of your own home.

WHO SHOULD ATTEND?

Product leaders

Product managers

Product engineers

Product marketers

Data analysts

Product Enthusiasts

WHY YOU SHOULD ATTEND?

Take away 600 minutes of practical content
Take away 600 minutes of practical content
Learn from product leaders of high-growth products
Learn from product leaders of high-growth products
Connect with product thinkers around the region
Connect with product thinkers around the region
Find out best practices on how to build winning products
Find out best practices on how to build winning products
Discover your next product talents
Discover your next product talents
Access the conference at the comfort of your place
Access your conference on any device
Connect with fellow attendees through text, voice or video call
Join exclusive LinkedIn group to get to know more about other attendees
Never miss important sessions with video playback

5 TRACKS
2 DAYS

STRATEGY
Behind every successful product is a solid product strategy that orchestrates its lifecycle. This track will help you master the art of building the right product at the right time.
WHAT WILL YOU LEARN:
  • Product management
  • Product roadmap
  • Product design
  • Product research
Engineering
How do you build a product that customers will fall in love with? This track will teach you the particular skills and technologies that go into engineering a successful product.
WHAT WILL YOU LEARN:
  • Infrastructure
  • Engineering tools
  • Programming methodology
  • Engineering productivity
Growth
Creating a top-notch product is only half of the journey; it is equally important to grow and retain a strong user base. This track will help you build your product growth playbook and gear it toward success.
WHAT WILL YOU LEARN:
  • Branding
  • Acquisition
  • Sales
  • Retention
  • Metrics
Analytics
Make data-driven decisions to continuously improve the digital experience of your product. This track will teach you the best practices in optimizing product performance.
WHAT WILL YOU LEARN:
  • Data
  • Insight
  • Optimization
  • Business intelligence
  • Analytics technology
Operations
Developing a winning product becomes easier when production and communication processes across teams are streamlined. This track will teach you how to set up your company’s systems for optimal efficiency.
WHAT WILL YOU LEARN:
  • Leadership
  • DevOps
  • Communication
  • Prioritization
  • Culture

AGENDA 2021

Hooked: How to Build Habit-Forming Products (Southeast Asia style)
Nir Eyal – Author, Hooked and Indistractable
How to Prepare for 50x Traffic
Carmen Oprea – SVP Product, HappyFresh
Designing Product for SEA Region
Jay Demetillo – Lead Designer, Grab
Jay Demetillo
Engineering Mindset to Build Winning Product
Velchamy Sankarlingam – President of Product and Engineering, Zoom
How Canva Keep Users to Experience Product Value?
James Frankel – Strategy & Analysis, Canva
Scaling a Buy Now, Pay Later Product
Arvin Singh – COO and Co-Founder, hoolah
Data Strategy That Drives Growth
Crystal Widjaja – EIR (Executive-in-Residence), Reforge
Facing Product Growth Stagnant and How to Fix It
Valerie Wagoner – Chief Growth Officer, GoPay
SEE MORE

2021 SPEAKERS

Jay Demetillo
Jay Demetillo
Lead Designer
Grab
GRAB
Nir Eyal
Author, Hooked and Indistractable
NirAndFar.com
NIR AND FAR
Carmen Oprea
SVP Product
HappyFresh
HAPPYFRESH
Arvin Singh
COO and Co-Founder
hoolah
HOOLAH
James Frankel
Strategy & Analysis
Canva
CANVA
Velchamy Sankarlingam
President of Product and Engineering
Zoom
ZOOM
Crystal Widjaja
EIR (Executive-in-Residence)
Reforge
Reforge
Prasetyo Andy Wicaksono
Head of Product
Tiket.com
tiket
Zack Yap Bingzhi
Head of Product
Xfers
xfers
Yew Wai Kong
VP of Product Strategy
OVO
OVO
Valerie Wagoner
Chief Growth Officer
GoPay
GOPAY
Ajey Gore
Operating Partner – Technology
Sequoia India
SEQUOIA
Donnie Prakoso
Senior Developer Advocate
Amazon Web Services
AWS
Thanisha
Director of Product
Pomelo Fashion
Pomelo Fashion
Fajrin Rasyid
Chief Digital & Innovation Officer
Telkom Indonesia
Telkom Indonesia
Hadikusuma Wahab
Chief Product Officer
Vidio
Vidio_
Wendie Cheung
Senior Product Marketing Manager
SUSE
SUSE
Rob Zuber
CTO
CircleCI
CIRCLECI
Marcus Tan
Co-founder
Carousell
Carousell
Amber Liang
Sr. Product Manager
Lazada
LAZADA
Prukalpa Sankar
Cofounder
Atlan
ATLAN
Puput Pratiwi Hidayat
AVP Product, Merchant
Tokopedia
TOKOPEDIA
Justin Bauer
SVP, Product
Amplitude
AMPLITUDE
Ishaan Malhi
Venture Partner
Antler
ANTLER
Sireesh Potireddy
Global Head of Core Platforms
Rapyd
RAPYD
Winson Lim
VP, Core Product Development
NE Digital
NEDIGITAL
Derek So
Principal Technologist, APJ
SUSE
SUSE
Pria Purnama
CTO
Kata.ai
kata.ai
Richard Marr
General Manager, APAC
Auth0
auth0

Get your tickets today

Join PDC'21 Virtual only at

US$ 50
  •  
Attending as a group? Enjoy additional 20% off for 5 tickets and more.
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SINGLE TICKET

Rp 700
000
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Attending as a group?
Enjoy additional 20% off for 5 tickets and more.
SOLD OUT

BUNDLING WITH ID+

Rp 688
000
  • *POPULAR CHOICE
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Existing Subscribers

As a Tech in Asia ID+ subscriber, you can attend Product Development Conference 2021 Virtual at no additional cost.
RSVP HERE

Existing Subscribers

As a Tech in Asia Core or Live subscriber, you can attend Product Development Conference 2021 Virtual at no additional cost.
RSVP HERE

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