OUR SPEAKERS 2020

Irfan Firmansyah
Head of Product Marketing
Vidio
Irfan Firmansyah

Irfan Firmansyah is the head of product marketing in Vidio. Irfan has experience in product marketing from multiple industries starting from banking, e-commerce, ride-hailing telecommunication and OTT.

20:00
 - 21:00 GMT +8
 | July 2, 2020
How to Take Action When Your User Behaviour Changed?
Indonesia Series
Product Marketing Track
Bahasa Indonesia

In this session you will learn about:

  • How Vidio & Zenius analyze the user behavior changes from day to day
  • Metrics that Vidio & Zenius use in analyzing user behavior
  • The changes of Vidio’& Zenius’ user behaviors that affect to product marketing strategy during this pandemic situation
  • Vidio & Zenius’ action plan during pandemic (in the marketing pov) that planned based on user behavior changes analysis
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Tech in Asia’s Product Development Conference (PDC) was conceived in 2017 to bring together the developer community, thought leaders and successful practitioners of product development–to share their knowledge and provide practical guidance that you can start implementing right away.

PDC’20 Virtual is an extension of our mission to build and serve the region’s tech communities, helping you to improve your skills in product development no matter where you may be.

1-2 JULY 2020 | INDONESIAN SERIES

8-9 JULY 2020 | REGIONAL SERIES

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