OUR SPEAKERS 2020

Geraldine Chia
Chief Data Officer
MOKA
Geraldine Chia

Geraldine is the Chief Data Officer at Moka, responsible for all aspects of data (data analytics, data science, data engineering and data governance) within the company. She built the data team and created the data strategy from scratch and currently works with stakeholders on innovative projects to realise the value of data.

Prior to Moka, she worked in various companies in Silicon Valley, including Google, Yahoo! and the Walt Disney Company, where she specialized in the areas of consumer insights, behavioral analytics and leveraging data to drive decision making. After she relocated back to Singapore, she took up leadership roles in analytics and data science at Aon and Lazada. Geraldine holds a Masters in Statistics from Stanford University.

10:30
 - 11:15 GMT +8
 | January 1, 1970
Using Data to Drive Product Growth
Data & Analytics Track

This session will be delivered in English. You will learn:

  • In brief, why data is becoming increasingly valuable + a use case of ways in which data creates competitive advantages.
  • In brief, what to prepare (technical & non-technical) before using Data for your product
  • How to build a good data strategy based on your experiences
  • How to accumulate data and pitfalls to be aware of
  • Best practice on design and develop a data model that drives the product’s growth.
  • How to build a strong data team to produce a strong data strategy?
  • Sharing some best practices from MOKA
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Tech in Asia’s Product Development Conference (PDC) was conceived in 2017 to bring together the developer community, thought leaders and successful practitioners of product development–to share their knowledge and provide practical guidance that you can start implementing right away.

PDC’20 Virtual is an extension of our mission to build and serve the region’s tech communities, helping you to improve your skills in product development no matter where you may be.

1-2 JULY 2020 | INDONESIAN SERIES

8-9 JULY 2020 | REGIONAL SERIES

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