Reynir is the co-founder and Chief Marketing Officer of, the leading B2B Artificial Intelligence solution in Indonesia, previously operated as YesBoss. Other than leading the marketing division, his main responsibility is to drive the growth of Kata’s sales and business development. Before he sells bots for a living, Reynir has worked in banking and financial services industry. He also holds a degree in Marketing from BINUS International University and a degree in International Trade from Cologne Business School Germany. With his fellow co-founders and amazing team, Reynir is helping businesses to understand their customers better by humanizing digital interactions.