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Product Marketing
Paid Channel is Getting Expensive. What to Do Now?


Virtual Stage


Day 1
Start : 11:15
End : 12:15

In this session you will learn about:

  • Lazada’s objectives using a paid channel in the current situation
  • The alternatives of marketing activities to alter paid channel hence it is getting more expensive now
  • Best practice & reasons behind choosing other possible channels besides paid channel

Monika Rudijono
Monika Rudijono
Chief Marketing Officer
Lazada Indonesia