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Research & Analytics
Making Every Research Effective


Virtual Stage


Day 2
Start : 10:00
End : 11:00

In this session you will learn about:

  • How Tokopedia identifies the type of research and its designation
  • Research that Tokopedia has ever conducted for the product development process
  • Tools and methods Tokopedia uses for conducting a research
  • Best practice for combining market and user research
  • How Tokopedia generates valuable insights from research
  • How research in Tokopedia contributes to the product development process during the pandemic

Satkar Ulama
Satkar Ulama
Product & UX Research Lead