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Product Design
Improving Products Through Service Design: Designing in a 3-Sided Marketplace


Barito Stage


Day 2
Start : 16:30
End : 17:15

This session will be delivered in English. You will learn:

  • What is a Service Designer role?
  • What makes it different than Product Designer?
  • How do you do the Service Design process, with shared root problems from many entities?
  • How do you working across product families to ensure features fix this problem?
  • Please share a case from a service you have handled (GrabFood)
Stephanie Lukito
Stephanie Lukito
Senior Design Strategist